We’re 100% focused on radio. We’re a radio agency. There’s no dilution, dabbling or half measures.
We are totally focused on you and your goal – letting your customers know how you are going to improve their lives, and ultimately to grow your business.
Whether it’s brand awareness, a special offer, the absolutely mustn’t-miss sale of the year, a reaction of any kind, radio is a powerful tool. OMG knows how to wield it, how to stroke it, how to stoke it, how to coax out the nuances, how to do it smart.
You’ll enjoy your latte all the more knowing that OMG will save you time and money, allowing you to sleep at night. You don’t have to spend endless hours shopping around, trying to figure out the best rates on the right radio station. We do all that for you, and with our industry knowledge and contacts, naturally we have access to very competitive rates. Our solution is focused on results and maximising a greater return on your investment.
A radio campaign needs a voice, and that’s where OMG passes the reigns to the hot-shot creative writers and production studio engineers that we have access to. We will manage the briefing, writing and approval process, all subject to your approval, and guide you through this vital creative step of having your ads expertly written and produced by some of the best in the business.
Our writers and producers have access to Australia’s top voiceover artists. Along with writing campaigns designed to catch the attention of the audience, and sound production that aligns with your brand, they will cast the voice who will deliver, and create audio to be proud of – and that works.
You may be wondering… can you trust us? And will this gig work? Let us set your mind at rest.
At OMG, we guarantee full transparency and honesty with everyone we work with.
We work for YOU, not the radio station. Though we are well-connected, we offer totally impartial, unbiased recommendations, focusing on your specific radio goals. And we keep our suppliers honest.
OMG is thoroughly committed to our clients and won’t settle for anything less than the very best – the best rates, the best strategy, the best creative, and ultimately the best results.
Your concerns and questions need not be restricted to office hours. The OMG team are available to take your call 24 / 7. If you need a meeting after hours, we will bend over backwards to arrange a time that suits everyone.
OMG’s Paul O’Neill has been involved in the radio industry a long time. With 17 years of direct sales radio media planning, 80% of his clients have advertised with Paul for those 17 years. Clearly, here’s a chap who knows what he’s doing.
Radio changes, we change with it. Digital, streaming, radio networks and affiliates – naturally we’re all over it. Our extensive radio knowledge and industry experience lets us offer you unsurpassed service for all aspects of media buying and planning, as well as full creative services. Everything you need to launch a successful single or multi-station ad campaign locally or nationally.
Possessing a genuine passion for media, we recognize that one size does not fit all; this is why we focus on radio and tailor our services to each client’s specific radio needs. The riches are in the niches! (Ok that doesn’t rhyme if you say it out loud. See? We know how audio works…. )
We told you you’d sleep peacefully at night! Once your campaign is on the airwaves, you don’t drop off our radar. No sir. We stay with you, tracking your response, analysing results, and tweaking your campaign for optimisation where possible, if our professional opinion deems it so.
Delivering your target audience to your business is about knowing them intimately. Not … too intimately, but knowing their habits, their buying power, their lifestyle, their income. You’ve done your research on your customers – now combine it with ours, for extra messaging strength.
You deal with OMG the entire time, and enjoy consistent representation. We’re not going anywhere.
We present the ideal for small, medium and large businesses who require a strong, trusted and consistent service for your radio strategy, planning and buying.
And that goes for your Australia-wide strategy. If you have branches in another state, there’s no need to try organising your interstate ads remotely. We can book you anywhere in the country, on the stations that best represent your target audience.
Talk to OMG for radio advertising Melbourne, Sydney, Brisbane, Perth, Adelaide, regional Australia.
They say it’s not what you know but who you know. Well really. At OMG we know a lot of stuff and we know a lot of people.
Our unparalleled access to key media contacts is a great asset to your radio campaign, be it local or national. We have our finger on the pulse of Australia’s radio networks, the programs, the demographics … the digits on the dial where your customer hangs out.
By knowing the ins and outs of the industry, we can maximise value-added opportunities and carry out radio advertising negotiation on your behalf.
Great rates, bonus spots, program sponsorships? How to get your banner onto a radio station’s website? What’s the true value of holding a live ‘outside broadcast’ at your business? Can that much loved breakfast announcer really read your ad?
OMG can give you all the nuts and bolts, with full radio advertising recommendations.
By choosing radio and choosing OMG as your radio advertising partner, you’re choosing comprehensive end-to-end radio management. We offer a streamlined briefing, planning and buying process. We have research on your target audience at our finger tips. We have the best resources and people for your commercial writing and production. Everything needed to bring your radio campaign to fruition.
We don’t just love you and leave you. We love you long time! OMG is passionate about our clients’ success.
Our business is to drive more customers to your door – period.
With our expertise in both direct response and brand advertising, our goal is your goal.
Let us provide the strategy and solution to get us there.
It is critical for every business. OMG takes extensive measures to ensure that your wastage is reduced and your leads maximised.